Makeup planner

Nine years after conception, I just found out this is a thing. Make up artist and Home Shopping Networker Trish McEvoy produces seasonal “makeup planners”: ringbinder cases for cosmetics.

Screenshot 2017-04-25 14.58.32.png

They come in seasonal colors like Kalahari Sky, Gold, Azure, Magenta Croc, White Sand, or Classic Black Quilted.

Screenshot 2017-04-25 15.07.32.pngThey’re sized in Petite, Medium or Large, and you can buy one pre-filled, or get it empty for USD $78 – $85 and build your own with refills, which McEvoy calls “makeup wardrobing pages.”

Screenshot 2017-04-25 15.01.40.png

Although the filled planners are pricey – USD $185 to $350 – for the amount of product you get I don’t actually think they’re too bad. And I admire the heck out of McEvoy for implementing the idea. I can see a big crossover market between the planner community and makeup buyers.

There’s something about the organization that comes with planners that makes part of me deeply content. I also get a huge sense of peace associated with completion and preparedness that comes with buying complete sets of things. (This may stem from an Erma Bombeck piece about a coordinated travel wardrobe I read when I was seven.)

I see these and just want to own one and play with it, to be like Eeyore taking things out and putting them back in again. Although I’m not a Trish McEvoy kind of person, in another lifetime I think I’d love to be.

Screenshot 2017-04-25 15.36.16.png

 

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s